08 Dec 2006
ONE TO LOOK OUT FOR
NISSAN - QASHQAI CAR GAMES
CREDITS
Project: Qashqai car games
Clients: Paul Willcox, vice-president, marketing; Bastien Schupp,
general manager, marketing communications; Jean-Pierre Diernaz, manager,
advertising and media; Bertrand de la Selle, manager, interactive
marketing,...
08 Dec 2006
Gap has shortlisted MediaCom and PHD to pitch against the incumbent, ZenithOptimedia, for its pan-European media planning and buying account. However, it is not reviewing its relationship with Naked Communications.
06 Dec 2006
| by by Maria Esposito
LONDON - Computer manufacturer and direct sales specialist Dell is considering plans to open shops in the UK after trialling a retail outlet in the US.
06 Dec 2006
| by by Joe Lepper
LONDON - Tommy Hilfiger is to launch a retail, office and showroom complex in London following work by design agency rpa:vision.
06 Dec 2006
| by by Joe Lepper
LONDON - Waitrose and Marks & Spencer have topped an annual poll of loyalty among supermarket shoppers for the second year running.
LONDON - Apple is expanding its store-within-a-store concept with a presence in electricals retailer Comet, following a successful trial in Tesco.
06 Dec 2006
Merry Christmas from Thresher! The retailer recently released a printable voucher on the internet entitling the bearer to 40% off wine and champagne up to a value of £500 until 10 December. Despite the fact that the voucher was intended as a special 'thank you' to selected suppliers, it has spread virally...
06 Dec 2006
| by Melanie Godsell
Morrisons is overhauling its brand identity as part of its strategy to expand beyond its Northern roots and establish itself as a national retailer.
06 Dec 2006
IKEA intends to give online a more prominent role in its communications strategy after naming digital specialist Agency.com as lead agency on its UK roster, which includes RBLM and Naked Communications.
06 Dec 2006
Boots is putting the finishing touches to a digital strategy intended to help it corner the multibillion-pound online health and beauty market next year.