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TBWA GGT Simons Palmer is expected to land the Labour Party account after a pitch against Saatchi & Saatchi and J. Walter Thompson. Labour officials insisted no decision had been taken but confirmed that TBWA had emerged as the front-runner following presentations to senior party figures last week.
The latest C A good-looking family with toothpaste ad smiles board a steam train for a celebration. Cue the ultra-modern musical refrain which doubtless was judged able to take the brand into the next millennium . I wondered why a family rich enough to charter a steam train would be wearing clothes...
When looking at magazines, it s often very difficult to pick your way between ads, the articles and all the in-betweeny stuff.
C&A, the pan-European retailer, has axed its European marketing director, Cees Vanderwurs, to tailor its marketing more closely to the needs of individual markets.
Waitrose is to shun the own-brand banking model established by Sainsbury s and Tesco and is trialling in-store HSBC branches, with a view to installing the bank s outlets across its 122 stores.
Superdrug s head of marketing, Neil Jarvis, has resigned a fortnight after the company moved commercial director Jo O Connor into the role of marketing director.
First-e, the internet bank, has signed a deal with Gateway, the UK s second-largest direct computer retailer, to supply PC buyers with automatic access to its online banking service.
Easypeezy.com, a new web site aimed at the over-50s, has become the first client for Senioragency, the new Grey Advertising offshoot set up to target the grey market.
B&Q is to make its first foray into TV programme funding by investing pounds 1m in a DIY series which will air on ITV.
Dollond & Aitchison (D&A), the high street optical retailer, is dropping ITV from its media schedule in favour of partnerships with Channel 4, Channel 5 and an as-yet unnamed Flextech satellite station.
