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CAMPAIGN-I: Behind the Hype - Online shopping and parenting advice Mothercare.com brings the high-street brand to the net.

24 Nov 2000 | by REBECCA BEER

Mothercare.com launched in the UK in September, offering online shopping, advice and interaction with other parents. The site also offers a gift ordering and delivery service, and aims to provide parents with a support network and the goods and services available in Mothercare stores.

Lowe Lintas unveils Reebok ads

24 Nov 2000 | by JEREMY WHITE

Lowe Lintas has created a pounds 4 million television and cinema campaign for Reebok that introduces the theme of being able to run away from your problems using Reebok gear.

Lowe Lintas unveils Reebok ads

24 Nov 2000 | by JEREMY WHITE

Lowe Lintas has created a pounds 4 million television and cinema campaign for Reebok that introduces the theme of being able to run away from your problems using Reebok gear.

CAMPAIGN-I: Starcom IP peels off from Motive to form an independent unit

24 Nov 2000

Starcom IP, the digital media buying division of the media agency Starcom Motive, is breaking away from the main media agency to become a separate business unit.

CAMPAIGN-I: Starcom IP peels off from Motive to form an independent unit

24 Nov 2000

Starcom IP, the digital media buying division of the media agency Starcom Motive, is breaking away from the main media agency to become a separate business unit.

DIARY: God on the war path

24 Nov 2000

Word has reached Campaign's ears that God is on the war path. And not for the first time, or so it would seem. Folk over at the fashion hothouse French Connection doubtless thought it was a case of deja vu when they received an angry message from a David Abbott complaining about the new fcuk store...

DIARY: God on the war path

24 Nov 2000

Word has reached Campaign's ears that God is on the war path. And not for the first time, or so it would seem. Folk over at the fashion hothouse French Connection doubtless thought it was a case of deja vu when they received an angry message from a David Abbott complaining about the new fcuk store...

CAMPAIGN.I: New briefs

17 Nov 2000

WH Smith launches an interactive TV advertising initiative this week on BSkyB s Open platform. Starcom Motive and its digital subsidiary, Starcom IP, have negotiated the deal with BSkyB. The advertising focuses on action adventures, which the retailer is selling online through the run-up to Christmas....

PRIVATE VIEW

17 Nov 2000 | by LEON JAUME

As a nation we're far too ironic to be seen to pride ourselves on anything much except, ironically, our capacity for irony. This we revel in to such an extent that we think we're the only people who have it.

PRIVATE VIEW

17 Nov 2000 | by LEON JAUME

As a nation we're far too ironic to be seen to pride ourselves on anything much except, ironically, our capacity for irony. This we revel in to such an extent that we think we're the only people who have it.

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