31 Jan 2000
| by JONAH BLOOM
Soames Hines, global marketing director at Letsbuyit.com, didn t
mind working overtime.
31 Jan 2000
Just as nobody needs a car built like a tank to go and visit the
in-laws in Derbyshire, nobody really needs a watch that picks up signals
from Global Positioning System satellites (unless Sir Ranulph Fiennes
happens to be reading this - in which case, I apologise).
31 Jan 2000
Being something of an oenologist, Hotcakes was interested to note
that Richard Branson s latest business launch is an online wine sales
service. This is all part of Virgin s strategy to become the ultimate
internet retailer - along with Amazon and just about every other Tom,
Dick and Harry. But the...
Abbott Mead Vickers BBDO has shot a new commercial for Sainsbury s
- nine months after the supermarket fired it from its TV ad account.
28 Jan 2000
| by GORDON MACMILLAN
Four former staffers of the soon-to-be-merged Clark & Taylor -
including its ex-creative director, Rodger Williams - have set up their
own agency.
28 Jan 2000
| by GORDON MACMILLAN
LetsBuyIt.com, the pan-European e-commerce website that offers
co-operative shopping, is using an army of ants in its new advertising
campaign to drive home the message of strength in numbers.
28 Jan 2000
| by KAREN YATES
McCann-Erickson has hung on to Somerfield s pounds 13 million
account following the supermarket chain s third advertising review in a
little over 12 months.
Vision Express, a subsidiary of the French company, GrandVision,
has handed its pounds 11 million advertising account to Ogilvy &
Mather.
28 Jan 2000
| by ANNA GRIFFITHS
Ideal Shopping, a UK catalogue company, is hoping to rival the TV
shopping giant, QVC, with the launch of its own live interactive TV
channel, Ideal Shopping Direct.
HHCL feel the deal
campaign.