Harvey Nichols reworks ads
26 Mar 1999 | by EMMA HALL
Harvey Nichols, the upmarket department store with sites in London s Knightsbridge and Leeds, is talking to agencies about the future of its ad account.
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BMP4 faces battle for pounds 20m M&S ad budget
26 Mar 1999 | by EMMA HALL
BMP4 is bracing itself for a fight to hold on to the Marks & Spencer advertising account after the high street retailer announced this week that it is quadrupling its adspend to pounds 20 million this year.
LIVE ISSUE/NON-TRADITIONAL ADVERTISING: Agencies rethink role in world where anything is a medium - TV ads are just part of the package in the digital age, Francesca Newland writes
26 Mar 1999 | by FRANCESCA NEWLAND
Top Man sponsors a group of Oxford University academics to research the attitudes of young men today. Major brand sponsorship of academic activity is no longer that unusual, but Grey Advertising s involvement in the research programme is quite a surprise.
PRIVATE VIEW
26 Mar 1999 | by STEVE RABOSKY
Since arriving in this country four months ago, the most frequently asked question has been, what s the difference between advertising in the US and advertising in the UK?
OFT to investigate anti-Camelot tape
25 Mar 1999 | by STEVE BELL
A secretly-recorded video in which shopkeepers admit they are too scared of losing their National Lottery terminals to stock scratchcards that rival Camelot s has been sent to the Office of Fair Trading by Littlewoods Lotteries.
Stop Press
25 Mar 1999 | by STEVE BELL
The Direct Marketing Association, facing a serious split over the position of Mark Bowler, Royal Mail s director of media and home shopping on its board, has sidestepped the issue by establishing a working party to consider the constitutional implications of media owners on the board . Outraged mailing...
Somerfield buys direct-order firm
25 Mar 1999 | by ALEXANDRA JARDINE
Somerfield has shown its determination to be a major player in home shopping by acquiring a London-based business for pounds 3.25m.
Iceland stance on GM foods pulls in shoppers
25 Mar 1999 | by ALEXANDRA JARDINE
Iceland has said that its ban on genetically modified food has helped boost sales at the frozen-food store by 12%.
Homebase aims to pull in couples with price tactic
25 Mar 1999 | by ALEXANDRA JARDINE
DIY chain Homebase is to follow parent company Sainsbury s in placing more emphasis on value for money.
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