Tesco has scored a win over Safeway after claiming its supermarket
rival had manipulated price comparisons in an ad to imply it was
cheaper.
11 Dec 1998
| by ANNA GRIFFITHS
Bupa has shortlisted HHCL & Partners, Leagas Delaney, Duckworth
Finn Grubb Waters and WCRS for a pounds 6 million brief to produce a
brand-building campaign with a strong creative theme. The pitch is
expected to take place in January.
The DIY retailer, Wickes, has awarded its pounds 5 million media
planning and buying account to Universal McCann, an agency which was not
on the original pitch-list.
11 Dec 1998
| by EMMA HALL
Ambler Rodford, the agency best known as the creator of Jazz FM s
headphone-wearing chameleon, is to merge with another London shop.
11 Dec 1998
| by EMMA HALL
McDonald s launches its 1998 Christmas promotion this week with a
spot starring a Santa Claus steadily working up an appetite for a Bacon
McDouble with Cheese.
11 Dec 1998
| by SUE ORIEL
Writing this review has been something of a nightmare, frankly.
11 Dec 1998
- US deli chain, Schlotzky's, has invited three agencies to pitch for its first national television advertising campaign.
11 Dec 1998
- US deli chain, Schlotzky's, has invited three agencies to pitch for its first national television advertising campaign.
04 Dec 1998
| by ANNA GRIFFITHS
Focus Do It All, the DIY retailer, has awarded its pounds 10
million centralised media planning and buying account to Media Insight
and is in the process of moving its creative business to BDH TBWA.
04 Dec 1998
| by HARRIET GREEN
The People s Jury was already in a Christmas mood when we got to
them this month, placing Woolworth s - the only obviously seasonal
commercial in the 20 listed - top of the tree.