19 Dec 1998
| by DANNY ROGERS
Terence Conran s famous restaurant portfolio is to introduce a
loyalty card, amid fears that diners may tighten their belts in a
recession.
19 Dec 1998
| by NEILL DENNY
Kellogg Europe has handed a large chunk of its pounds 153m media
buying account to Carat following a pitch against the incumbent,
MindShare. Carat picks up the business in Germany, Austria, Switzerland
and Eastern Europe. MindShare retains the business in the UK, Ireland
and Scandinavia.
19 Dec 1998
| by NEILL DENNY
Shell is testing its first branded petrol since the disastrous
launch of a petrol that caused engine damage 12 years ago.
19 Dec 1998
| by STEVE BELL
Tesco Personal Finance has scotched plans to extend the trial of
its state of the art in-store video conference booth because it has
flopped with shoppers.
19 Dec 1998
| by STEVE BELL
Charlotte Fuller has resigned as marketing director of Pret a
Manger following the appointment of former Booker Foodservices chief
executive Andrew Rolfe.
19 Dec 1998
| by LISA CAMPBELL
Scottish s Costa Coffee outlets.
19 Dec 1998
| by LISA CAMPBELL
After seven years of pass the parcel over the future of the Post
Office, the Labour government this week gave us its vision of where it
wants the 300-year-old service to go. Unfortunately that vision is
somewhat short-sighted.
19 Dec 1998
| by LISA CAMPBELL
Pressure from the media has put price back at the top of the agenda
for the UK s food retailers, according to a report from research company
Verdict.
19 Dec 1998
| by STEVE BELL
Martin Dawes Telecommunications, Europe s largest mobile service
provider, is launching the UK s fifth mobile phone network.
19 Dec 1998
| by STEVE BELL
BT, the BBC and Marks s strongest
indigenous brands in a worldwide study by marketing services giant
WPP.