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NEWS: GGT and APL square up for a scrap over TV Grand Prix

28 Jun 1996

GGT s asshole commercial for Holsten Pils is tipped to battle with a Dutch Rolo ad from Ammirati Puris Lintas for the coveted Cannes TV Grand Prix.

NEWS: Agencies line-up for Colorvision account

28 Jun 1996 | by ANNE-MARIE CRAWFORD

The high street television and video retailer, Colorvision, is talking to agencies about its pounds 4.5 million full-service account.

NEWS: TV and posters win trophy for Euro 96 ad revenue outright

28 Jun 1996

While the winner of Euro 96 will not be known until the last kick of the ball on Sunday night, the battle for ad revenue has been won outright by TV and posters, which have left newspapers trailing.

NEWS: LNR shrugs off Liberty threat to relaunch LBC

28 Jun 1996 | by ANNE-MARIE CRAWFORD

London News Radio is ploughing ahead with plans to bring back the famous LBC brand name, despite threats of legal action from Mohamed Al-Fayed s Liberty Publishing, which claims sole rights to the name (Campaign, last week).

NEWS: ITC shuns Astra and ‘Harry’ gripes

28 Jun 1996 | by CLAIRE BEALE

The Independent Television Commission has thrown out a catalogue of complaints against agencies for encouraging racism and tainting the innocence of children in its latest Television Advertising Complaints report.

NEWS: Burtons Biscuits to offer profit-sharing in first radio deals

28 Jun 1996

Burtons Biscuits has become the first advertiser to strike a radio deal where the ad airtime is paid for through a performance-related formula.

NEWS: Guardian to publish sports tabloid in circulation drive

28 Jun 1996

The Guardian is weighing into the current sports-based circulation war with the launch on Friday of Sport 96, a 24-page tabloid to be published weekly throughout the summer.

NEWS: Thorpe Park targets children with new ride

28 Jun 1996 | by JOHN TYLEE

Thorpe Park is spending more than pounds 1 million on advertising its latest spectacular ride in a bid to foil the threat posed by its nearest rivals, Chessington World of Adventures and the newly opened Legoland.

NEWS: UK tennis star puts the spotlight on fun for Slazenger work

28 Jun 1996

Cheetham Bell, the Manchester agency, is backing a long-shot at Wimbledon this week with the roll out of a print campaign for Slazenger, starring the UK s top tennis player, Tim Henman.

MEDIA: SPOTLIGHT ON; Radio research: Will Rajar still prove effective as radio services fragment?

28 Jun 1996 | by ALASTAIR REID

Research methods must adapt to a wider range of media

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