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Under doctor's orders: Public health and council comms

It may not have carried the huge headlines of benefit caps and the price of beer or cider, but after a string of Government changes and announcements in recent weeks, local authorities across England and Wales are now facing up to one of their biggest challenges in decades.

Change4Life makes a 'welcome and important' return

Marketing's unique weekly analysis of ad recall in association with TNS.

Helen Edwards: Why the NHS brand won't travel well

Government plans to promote 'the NHS brand' around the world mistake domestic affection for market strength

Helen Edwards: Civil brands engineer a third way

'Civil brands' are occupying the space between rabid commercialism and naive common ownership schemes such as the NHS

CREATIVE STRATEGY: Thai children demo a radical anti-smoking strategy

To say I'm not a fan of smoking would be something of an understatement. And so I'm always on the lookout to celebrate good anti-smoking campaigns.

George Eustice: Vested interests threaten NHS bill

Andrew Lansley could be forgiven for feeling a little bit let down by health professionals and, in particular, the British Medical Association.

Department of Health's latest calorie counting initiative has fat chance of success

Las Vegas. Famous for slot machines and Elvis weddings, less well-known for its mobility carts. Not, you understand, for people with disabilities. Unless that is, you count chronic obesity as a disability. While the US government is happy for people to bet in Nevada, it decided citizens shouldn't gamble...

Editor's comment: A pig of a dilemma

It really feels like many people have been hanging on, waiting for the government to give us all some kind of concrete, official steer on swine flu.

Adwatch Review: NHS - Stroke Awareness

LONDON - Nick Darken, creative director at Albion, reviews the NHS' stroke awareness ad which had the second highest recall with the public in the weekly Adwatch ranking for 18 March

Editor's comment: A soft line on hard drinking?

Whatever your social demographic, there is an anti-alcohol message for you.


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