Reputation survey: NHS reforms fail to resonate with public
03 May 2013
Following the introduction last month of reforms to the NHS, new research suggests the majority of people believe the Government did not do enough to communicate the changes.
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NHS Employers is encouraging senior leaders and chief executives within the health service to use social media through an online campaign and 'how to' guide.
Following the introduction last month of reforms to the NHS, new research suggests the majority of people believe the Government did not do enough to communicate the changes.
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Unlike the foul-mouthed character in the BBC sitcom, the DH's comms director is very cool in a crisis, finds Loulla-Mae Eleftheriou- Smith.
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It may not have carried the huge headlines of benefit caps and the price of beer or cider, but after a string of Government changes and announcements in recent weeks, local authorities across England and Wales are now facing up to one of their biggest challenges in decades.
The NHS reforms and wider mix of health stakeholders pose a challenge to those in PR.
The NHS changes may put more pressure on firms to support the health of their employees.
In the new health service, it's the opinions of GPs and their patients that will count the most.