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GDA backer claims edge over FSA's traffic lights

LONDON - The Food and Drink Federation (FDF) has released two studies as part of an aggressive campaign to push its food-labelling system, Guideline Daily Amounts, over the Food Standards Agency's traffic-light scheme.

Government to hit smokers with shock images

LONDON - Smokers will be greeted by shock images of diseased lungs, rotting teeth and deceased smokers on all forms of tobacco packaging by 2009, in a major government tightening of anti-smoking legislation in an attempt to cut the number of smokers.

Yahoo! faces lawsuit over Chinese human rights violations

LONDON - Yahoo! is facing legal action from human rights group The World Organisation, over the digital giant's alleged involvement in the handover of personal information to the Chinese government, which was used to convict and torture internet users on censorship grounds.

Alcohol charity calls for 9pm drinks ad watershed

LONDON - There have been renewed calls for a ban on alcohol advertising before the watershed, after a charity said that more booze brands are being advertised around programmes that are popular with children, including 'The Simpsons' and 'The X Factor'.

ASA backs Barnardo's over use of strong language

LONDON - A Barnardo's advertising campaign, featuring a boy telling his parents and foster workers to 'f**k off', has been cleared by the Advertising Standards Authority despite complaints about the use of bad language.

Children's Society appoints Vivid Lime for digital brief

LONDON - The Children's Society has appointed digital agency Vivid Lime to handle an online campaign incorporating pay-per-click, affiliate and email marketing activity.

OFT to consider review of ITV's CRR mechanism

LONDON - ITV has achieved a significant breakthrough in its long-running campaign to persuade the industry regulators to examine Contract Rights Renewal after the Office of Fair Trading said it would agree to consider a review.

Supermarkets under fire over cheap alcohol promotions

LONDON - Major UK supermarkets and off-licences have rejected criticism that cheap alcohol promotions are encouraging a binge drinking culture among young adults, following an early day motion in the House of Commons to clamp down on irresponsible drinking.

DMA in hunt for new panelists for industry awards

LONDON - The Direct Marketing Association is in the hunt for a new representative to join its judging panel for the organisation's annual awards programme, which is held in December.

Royal Mail workers call off strike

LONDON - Royal Mail workers have suspended today's planned strike action following a meeting between its top executives and representatives of the Communications Workers' Union.


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