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Campaign Viral Chart: Kobe and Messi go head to head

Kobe Bryant and Lionel Messi put their talents to the test when they vie for a fan's attention in a campaign for Turkish Airlines, which leads this week's run down of the most-shared ads.

Think BR: Good data protection law should not throttle innovation

The European Commission's data protection proposals have the potential to set Europe's digital agenda back by years, writes Nick Stringer, director of regulatory affairs, IAB.

Campaign Viral Chart: Microsoft IE fights back

Microsoft's Internet Explorer's fight back against "IE haters" is the fourth most shared ad this week, securing just under 79,000 shares in the past seven days.

Campaign Viral Chart: Bieber does viral double

Teen sensation Justin Bieber features twice in the viral chart this week, returning to star in Macy's Christmas ad for a second year, and plugging his own fragrance.

Durex "#1share1condom" by Havas Worldwide

Durex has launched a global social media campaign, by Havas Worldwide, that will commit the brand to donate one condom for every social media interaction with the initiative in the run-up to World Aids Day on 1 December. Durex aims to donate 2.5 million condoms to charities that can make a difference...

Campaign Viral Chart: 'dumb ways to die' tops chart with 1.5m shares

Metro Trains Melbourne's "dumb ways to die" ad claims the top spot in this week's chart, with nearly 20 million views, while John Lewis falls to sixth place.

Obama's campaign won as it grew out of a web culture

You're probably fed up with stories about big data and the Obama election victory by now. It's a shame - it's a story I'd loved to have written.

Refuge "support a friend" by Code Computerlove

The domestic violence charity Refuge has launched an interactive video campaign by the French artist, musician and animated film director Fursy Teyssier and the digital agency Code Computerlove. The YouTube video features a hand-painted-effect animation to help people recognise the signs of domestic...

British Heart Foundation "mini Vinnie" by Grey London

Grey London has launched the next phase of its British Heart Foundation campaign with a number of new films, including a TV ad starring 12-year-old Brenock O Connor as a mini version of the charity s campaign frontman, Vinnie Jones. The spot is designed to promote hands-only CPR to a younger generation....

Transport for London ads warn against taking illegal minicabs

Transport for London (TfL) has launched a campaign to highlight the dangers of using illegal minicabs in the capital.

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