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Labour social media campaign challenges voters to examine Tory ideas

LONDON - The Labour Party is harnessing social media and online advertising as part of a word-of-mouth campaign asking voters to take a close look at key Conservative Party policies, including the economy, housing and schools.

Department for Transport 'Named Riders' by Abbott Mead Vickers BBDO

The Department for Transport has launched a new ad by Abbott Mead Vickers BBDO as part of its THINK! campaign.

BBC presenters get themselves 'mile ready' in Sport Relief ad

LONDON - BBC presenters are starring in a series of new TV ads to promote the forthcoming Sport Relief Mile challenge.

Tough restrictions urged on airbrushing, outdoor ads and lads' mags

LONDON - A Home Office-commissioned review has recommended airbrushed images should be marked to show the extent they have been altered, as well as urging tough restrictions on outdoor ads and lads' mags.

DfID's Paul Mylrea takes top press and media relations role at the BBC

Department for International Development (DfID) director of communications Paul Mylrea is moving to the top media role at the BBC.

'I'm sorry', National Bullying Helpline founder Christine Pratt tells PRWeek

The National Bullying Helpline's founder Christine Pratt has told PRWeek that she never meant to cause any distress to others.

Sport Relief 'Mile Ready' by Red Bee Media

Red Bee Media is behind a new campaign for Sport Relief launching in the run up to Sport Relief Mile challenge.

Miss England to front Vauxhall's Help for Heroes campaign

LONDON - Vauxhall is putting its brand behind Help for Heroes, the armed forces charity, in a two-year partnership.

Comic Relief seeks direct marketing agency

LONDON - The charity Comic Relief is looking for a direct marketing agency to handle a campaign that aims to encourage more children to get involved with the organisation.

Christian Aid holds talks with ad agencies

LONDON - Christian Aid, the international development charity, is holding talks with agencies about a brief to target wealthy donors.

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