NHS uses 'dark' virals to warn youth about the dangers of drinking
09 Dec 2009 | by Joe Thomas
LONDON - The NHS has launched a viral campaign which shows showing a woman urinating in the street and a man dressed as a turkey being run over by a car.
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And in the real world... GM, BBC, Google, CBS and Tesco
09 Dec 2009
Today's round-up of the biggest business stories.
Whitehall press offices face cuts as Matt Tee leads wide-ranging savings review
09 Dec 2009 | by Matt Cartmell
PR supremo to work with COI to implement savings in departmental press offices.
Voluntary sector: Abbey appeal rescues Church retreat
09 Dec 2009 | by Cathy Wallace
Campaign: Save Launde Abbey
ASA clears Smirnoff ad of implying mood enhancement
09 Dec 2009 | by Hadassah Nymark
LONDON - The Advertising Standards Authority has cleared a TV ad for Smirnoff Vodka, despite complaints it suggested alcohol could enhance mood and musical performance.
KFC 'daily chicken' ad escapes ban
09 Dec 2009 | by Hadassah Nymark
LONDON - A TV ad which claimed KFC's chicken was delivered fresh to each store daily has dodged a ban by the Advertising Standards Authority after viewers objected it was misleading.
Draftfcb retains £15 million Post Office DM business
08 Dec 2009 | by Noel Bussey
London - Draftfcb has retained the £15 million direct marketing account for the Post Office.
ActionAid appoints retained social media agency
08 Dec 2009 | by Staff
LONDON - International development charity ActionAid has appointed We Are Social as its retained social media agency.
Labour to step up online campaigns
08 Dec 2009 | by Gemma Charles
LONDON - The Labour Party is expanding its digital marketing capability as it looks to challenge the Conservative Party's online presence ahead of next year's general election.
National Childbirth Trust hires Amazon PR to raise profile on social issues
08 Dec 2009 | by Kate Magee
The NCT has hired Amazon PR to increase its profile on social issues linked to parenting.
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