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Road safety ad warns of danger of even a little alcohol

30 Jun 2004 | by Jennifer Whitehead,

LONDON - Young people are to be targeted in a new £1.4m advertising campaign highlighting the danger of driving after having even a small amount of alcohol.

DMS wins Children's Society donor recruitment job

30 Jun 2004 | by Staff,

LONDON - DMS has added to its raft of wins this year, with its appointment to handle The Children's Society first direct mail donor recruitment campaign in several years

News brief: London Eye supports Breakthrough Breast Cancer

30 Jun 2004

The British Airways London Eye is supporting Breakthrough Breast Cancer with 10p donations for every 'flight' taken on the wheel. During Breast Cancer Awareness month in October the Eye will be lit in the charity's trademark pink.

DoH takes Frank drugs awareness work onto web

30 Jun 2004 | by Mark Sweney

The Department of Health (DoH) is to embark on the first online advertising in its 'Frank' drugs awareness campaign.

COI creates first magazine roster

30 Jun 2004 | by Colin Grimshaw

COI Communications is creating its first roster of customer publishing agencies in preparation for an increased use of magazines in its public information activities.

Branding News brief: London Borough of Camden hands task to Point 6 Design

30 Jun 2004

The London Borough of Camden has handed Point 6 Design the task of creating a brand identity for its Camden Citizens Panel, which will act as a consultative body on matters affecting residents' lives.

Direct News: Asthma UK calls DM review

30 Jun 2004 | by Mark Sweney

Charity Asthma UK is reviewing its direct marketing business as part of an overhaul of its fundraising.

Direct News brief: VSO creates viral competition

30 Jun 2004

VSO, the international development charity, has created a viral competition offering the chance to win a trip to Kenya to motivate potential supporters to become volunteers abroad. The competition was developed by digital specialist Underwired.

Direct News brief: RSPCA seeks public support

30 Jun 2004

The RSPCA is seeking public support for a change to laws that prevent it intervening before an animal suffers cruelty. A mailing, created by Whitewater, is being sent to its donor base. The work depicts the plight of a puppy.

Direct News brief: Habitat for Humanity highlights Ethiopian slums

30 Jun 2004

Habitat for Humanity, the housing charity, has highlighted the condition of slums in Ethiopia in its latest campaign. Developed by Whitewater, the mailing includes a model of a house which donations would help to build.

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