The Screen test - Campaign Screen's international ad picks
12 Dec 2001
In this week's International Pick, Campaign Screen editor Lisa Campbell looks at ads from The Big Issue, PlayStation2, Bell Sympatico, Patagon.com and Keiju.
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The RSPCA has overhauled its web site through digital agency Lateral in an effort to better educate the public and animal professionals about its aims. The new version, at www.rspca.org.uk, is divided into 14 modules carrying updated animal welfare news, advice and information. Visitors can...
In this week's International Pick, Campaign Screen editor Lisa Campbell looks at ads from The Big Issue, PlayStation2, Bell Sympatico, Patagon.com and Keiju.
CHARITY: The Stroke Association has launched an online donation service for the first time. Revealed this week, the scheme was set up through the Government's Gift Aid, which enables the charity to reclaim tax on donations made.
DUBLIN: Post.Trust - the ebusiness subsidiary of Ireland's national postal service An Post - has hired Simpson Financial & Technology PR after a competitive pitch. Simpson FT has been tasked with building awareness of Safemail, which is being launched to help secure e-mails within companies....
Two websites launch this week to provide healthcare PROs with access to information and research data. Condom manufacturer Durex has launched an online sexual health resource, while Health Media Group has relaunched health-news.co.uk, which provides education and information services, in...
The government has launched an ad campaign, through Ogilvy 1.5m push,launched on Monday by Home Office Minister Beverley Hughes, covers newspapers, radio and magazines.
The Department of Trade and Industry has appointed brand consultancy Bamber Forsyth to overhaul its web site. The agency's brief is to ensure all the department's communications objectives are monitored and met via the web site.
The Prince's Trust, the youth charity that aims to help 14- to 30-year-olds build confidence, learn new skills and get into work, has picked Box New Media to redevelop its online presence following a four-way pitch. The new site will set out to attract funding, engage young people and provide...
LONDON - The UK government has announced a series of measures designed to boost the uptake of broadband services across the country on the back of a 3m marketing campaign raising awareness about the government's online strategy.
LONDON - US cable magnate and Liberty Media chairman John Malone could have a fight on his hands in his bid to buy some of the assets of Deutsche Telekom, as German competition authorities prepare to block the 3.4bn deal.