Trust in food industry under the spotlight
28 Feb 2013
The horsemeat scandal has affected suppliers, global brands and retailers, writes Kim Benjamin.
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Lucy Clark, HJ Heinz
29 Apr 2013 | by Nicola Kemp
Position: senior brand manager, HP Sauce, Lea Perrins and BBQ, HJ Heinz Date of Birth: 19/08/1986 View Lucy's LinkedIn profile Having joined Heinz on a graduate placement scheme, Clark quickly landed a brand manager role on the flagship Heinz Tomato Ketchup brand, before making the leap...
Groceries - Abel & Cole delivers at last as demand for vegetable and fruit boxes soars
13 Feb 2013 | by Kim Benjamin
The 25-year-old organic groceries delivery brand appears to have turned a corner.
In-depth: last week's PR features and analysis
01 Feb 2013 | by Mark Banham
Our long reads this week included the FTSE 100 social media index, a reputation survey on the horsemeat scandal and an exclusive profile of Jeremy Beadles, corporate relations director at brewer Heineken.
Crunchy Nut loses bite as sales plummet
17 Jan 2013 | by Kim Benjamin
Sales of the cereal are in decline as more people opt for breakfast-on-the-go.
Campaigns Showcase: Public Sector - Lava - Childminders lap up free milk
14 Dec 2012
Campaign: Getting Social with Childminders Client: milk4childminders PR team: Lava Timescale: January-April 2012 Budget: £6,000 Milk4childminders, a firm that delivers free milk to children who are in the care of registered childminders, enlisted Lava to devise and implement an online campaign...
Sector Insight (interactive): cheese
05 Dec 2012 | by Jane Bainbridge
Cathedral City is the dominant brand in a sector experiencing strong sales growth.
Food & Drink: Organic is naturally the best choice
22 Nov 2012 | by John Owens
OTB wanted to drive awareness around organic food through its newly named 'Organic, naturally different' campaign.
Campaign Media Awards 2012 - Best Grocery, Soft Drinks & Household Campaign: Dolmio
22 Nov 2012
MediaCom's challenge was to encourage people to see Dolmio as part of their five-a-day requirement for fruit and vegetables.
We'll call you: Kellogg
26 Sep 2012
Mole is concerned that a Facebook game promoting the cereal brand's latest white-chocolate variant might influence children, and wanted to find out more
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