Campaign Annual 2007: Campaign of the Year - Cadbury's Dairy Milk
14 Dec 2007
A drumming gorilla might seem a ridiculous brand icon, but the great ape captured the nation's imagination and sent sales of Dairy Milk skywards.
Search results
Search filters:
By Date
-
2007
By Publication
- Campaign
By Industry Sector
-
Food & Drink
Click 
to remove filters
Add Search Filters:
By Date
By Discipline
- Ad campaign (4)
- Agency (16)
- Digital marketing (94)
- Direct Marketing (20)
- Marketing (537)
- More...
- Media (214)
- Public Relations (3)
- Less...
By Sector
- Grocery Food (268)
- Soft Drinks (287)
Campaign Annual 2007: Advertiser of the Year - Heinz
14 Dec 2007
Emphasising the quality of its ingredients in its advertising and forging a visibly strong partnership with McCann Erickson helped revitalise Heinz.
Heinz named Advertiser of the Year
13 Dec 2007 | by Staff
Campaign’s Advertiser of the Year has to meet some pretty tough criteria. This category is not just about doing great creative work, it’s also about making sure the advertising is effective, which means sales results are imperative. It’s also about being a good client, about treating your agencies with...
Cadbury "gorilla" wins Campaign of the Year
13 Dec 2007 | by Staff
Rarely is one TV ad so utterly absurd and effective that it touches a nation, reshapes a brand and leaves advertising purists scrambling for the rulebook. But that’s the beauty of this beast.
Leo Moore joins Brock and Dyke start-up
10 Dec 2007 | by Kunal Dutta
LONDON - Leo Moore, the media manager at Diageo Ireland, has resigned to become the third partner of Bill Brock and Matt Dyke’s start-up agency.
CHI nets first media buying accounts
07 Dec 2007 | by Noel Bussey
CHI & Partners is launching a media venture called CHI & Partners Media.
JWT picks up Blue Dragon ad account
07 Dec 2007
JWT has landed the advertising account for Blue Dragon, the oriental foods brand.
Glenfiddich searches for shop to handle £2m DM brief
07 Dec 2007 | by Kate Nettleton
Glenfiddich, the whisky brand owned by William Grant & Sons, has kicked off a search for an agency to handle its £2 million direct marketing business.
DDB hires Denney and Henderson
07 Dec 2007
DDB London has poached Dave Henderson and Richard Denney, the senior creatives behind the Carlsberg "the best pub team in the world" ad, from Saatchi & Saatchi.
RPM3/Beechwood agencies to merge
07 Dec 2007 | by Staff
LONDON - RPM3, the agency known for its controversial "Bottle of Britain" campaign that advertised Spitfire beer, is to merge with Beechwood, creating a new operation with claimed billings of £60 million.
Additional Information
Latest jobs Jobs web feed
-
London-based intern sought for leading boutique Covent Garden recruitment firm
Peter Childs
Competitive, London -
PR ACCOUNT EXECUTIVE - B2B TECHNOLOGY
CC Blue Recruitment
£18k - £22k, London -
Communication Manager - Digital
Media Recruitment
c£30k, SW1 -
In-house Internal Communications Manager (Kent)
6 Degrees Talent Ltd
£75,000 per annum + £8k car allowance and 25 days holiday, Kent, South East Region -
Property PR & marketing Account Manager
Halogen
£32,500 - £37,500, Central London
Most read
- National Lottery in £250,000 PR hunt to reconnect with public
- PR agencies claw back digital business from specialist shops
- Financial Conduct Authority appoints Stewart Todd as head of news and media
- Microsoft kicks off six-figure b2b comms pitch
- Westminster Advisers shakes up staff line-up following review
- South Africa seeks digital help to combat 'negative perceptions'
