Guinness revamps bar fonts ahead of ad campaign
31 Aug 2005 | by By Samuel Solley
LONDON - Guinness is gearing up for its first branding overhaul since the millennium with a fresh on-trade look.
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Shreddies to water down product claim after challenge by ASA
31 Aug 2005 | by by Daniel Farey-Jones
LONDON – Cereal Partners UK has had to amend an ad demonstrating Shreddies' positive effect on childrens' concentration at school after the advertising watchdog questioned its evidence.
Diageo acquires Irish whiskey Bushmills for £200m from Pernod Ricard
26 Aug 2005 | by by Sam Matthews
LONDON – Diageo has bought 400-year old Irish whiskey brand Bushmills from Pernod Ricard for £200m, joing the drinks giant's other Irish brands Guinness and Baileys.
DDB picks up £3m Cadbury Mini Rolls ad brief
26 Aug 2005 | by Emma Barns
DDB London has been handed a £3 million project for Cadbury Mini Rolls without a pitch. DDB is developing a television and poster campaign that will be rolled out from mid-September.
S&N puts cider task out to pitch
26 Aug 2005 | by Emma Barns
The AAR has drawn up a longlist of agencies to compete for a creative account covering five brands.
Heineken appoints StrawberryFrog
26 Aug 2005 | by Glen Mutel
StrawberryFrog has won the estimated £40 million global Heineken creative account following a three-way pitch.
WCRS team wins Aerial for Danish Bacon 'sausages' ad
26 Aug 2005
The WCRS team of Jane Briers and Dave Cornmell has picked up this month's Aerial Award with an execution for Danish Bacon.
The Work: New Campaigns - UK
26 Aug 2005
ONE TO LOOK OUT FOR - Department for Transport - Teen road safety Project: Teen road safety Client: Lisa Gossage, publicity officer, Department for Transport Brief: Trigger teenagers to think twice at the roadside Creative agency: Leo Burnett Writers: Paul Jordan, Angus Macadam Art directors: Paul Jordan,...
Nestle faces negative publicity as child labour case is set for hearing
25 Aug 2005 | by by Jennifer Whitehead
LONDON - Nestle is facing a barrage of negative publicity as a US labour rights group takes the consumer goods giant to court, along with two other food manufacturers, alleging that child labour is used in West African cocoa farms from which they buy cocoa.
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