28 May 2004
| by Jennifer Whitehead,
LONDON - An animal rights group has condemned a new ad, created by M&C Saatchi for the Portman Group, which uses performing chimpanzees to tell young people not to be 'drunken monkeys'.
28 May 2004
| by Jules Grant,
LONDON - Emap men's style magazine Arena is tying up with lager brand Becks to create a monthly guide to must-see events around the UK, with activity spanning Arena magazine, FHM.com, and the Empire and Q websites.
28 May 2004
| by Jennifer Whitehead,
LONDON - Gary Lineker has vowed to keep on starring in advertising for Walkers Crisps, despite the brand being named in a Commons report on the obesity crisis facing Britain.
28 May 2004
| by Rachel Gardner,
LONDON - Ogilvy & Mather is unveiling its first work for Ocado, the online food delivery service backed by Waitrose.
28 May 2004
| by Jennifer Whitehead,
LONDON - Chimpanzees have swapped PG Tips for beer in a new television and cinema campaign to warn young people about the danger of becoming the "drunken monkey" when going out for a night on the town.
28 May 2004
| by Jules Grant,
LONDON - Integrated agency Interfocus has picked up the through-the-line account for complimentary treatment advisory service and products distributor DBK Spiritual Supplements.
28 May 2004
| by Our Parliamentary correspondent
The food industry is expected to get "one last chance" to scrap advertising for unhealthy products aimed at children, after a scathing report by MPs accused it of "cynical exploitation" of their "pester power".
28 May 2004
WCRS has won the £3 million Manor Bakeries-owned Mr Kipling cakes account, following a final shoot-out against DDB London.
28 May 2004
| by Rachel Gardner
Mother New York has won the creative advertising account for Milwaukee Best, a beer brand owned by the US brewing giant SAB Miller.
28 May 2004
Drambuie is holding a pitch for its flagship brand, an account currently handled by Burkitt DDB.