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THE BOOK OF LISTS: The 10 Accounts that moved without a pitch

17 Dec 2002

1. MARS

CHI boosts Premier Foods account with Rowntree's Jelly win

13 Dec 2002

Clemmow Hornby Inge has picked up the task to rejuvinate the Rowntree's Jelly brand.

Holsten Pils plans creative overhaul

13 Dec 2002 | by JEREMY LEE

For only the second time in 24 years, Holsten has put its ad account up for review.

Campbell picks Mother for Fray Bentos' return to TV advertising

13 Dec 2002 | by JENNY WATTS

Mother has taken on Campbell's Fray Bentos convenience food business as the company gears up to reinvigorate the brand and build its awareness among consumers.

HOTLINE: Abbott Mead Vickers BBDO pulls off shortlist

13 Dec 2002

Abbott Mead Vickers BBDO has pulled off the shortlist for the centralised Dairy Crest account. The agency was the incumbent on the St Ivel portion of the business. Bates UK takes its place on the pitchlist, joining Grey, Mustoes and Clemmow Hornby Inge. A result is expected next week.

REVIEW: The Portman Group proposes encouragement to consumers

13 Dec 2002

The industry-funded alcohol watchdog, The Portman Group, has proposed that distillers and brewers should use their advertising to encourage consumers not to drink too much. The call follows the Government's consultation on a national alcohol harm-reduction strategy, which attempts to reduce post-pub...

REVIEW: The ASA bans Golden Wonder poster campaign

13 Dec 2002

The Advertising Standards Authority has banned a poster campaign for Golden Wonder for making "irresponsible and tasteless" references to drug taking. One execution of the ad headlined "User" showed a woman on a bicycle laden down with Golden Wonder crisps. The strapline read: "This mother has a 34.5g...

REVIEW: Tetley moves its advertising account into Leo Burnett

13 Dec 2002

Tetley has moved its £7 million advertising account into Leo Burnett following the closure of its incumbent agency, D'Arcy. The original D'Arcy team will be kept on to service the account. - Marketing Week.

Lowe's press ads give Malvern modern twist

13 Dec 2002 | by MARK SWENEY

Coca-Cola Great Britain is to launch its first advertising campaign for Malvern English Natural Mineral Water to rejuvenate the brand and take on competitors such as Perrier.

JWT unveils poster campaign for Smirnoff Ice free travel

13 Dec 2002 | by JENNY WATTS

Smirnoff Ice has unveiled a campaign through J. Walter Thompson to support its second successive year of sponsoring free travel across the Underground, London's buses and the Docklands' Light Railway over the New Year period.

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