26 Jul 1996
| by HARRIET GREEN
Howell Henry Chaldecott Lury has won a toe-hold on Allied Domecq s
advertising roster by netting the UK launch work for its Mexican tequila
brand, Sauza.
26 Jul 1996
Lufthansa will see pitches in Germany on Friday for the pounds 10 to
pounds 12 million pan-European relaunch of its executive-class flight
service. The list of agencies includes Ogilvy and Mather, Saatchi and
Saatchi and the incumbent, Young and Rubicam.
Ogilvy and Mather has hired Coca-Cola s international media director,
Michael Quilty, to unify its media operation, the Network, across
Europe.
26 Jul 1996
| by KAREN YATES
The comic character, Rab C. Nesbitt, appears both in the nude and in
drag in Grey s new pounds 2 million campaign for Dry Blackthorn cider.
26 Jul 1996
| by HARRIET GREEN
Ammirati Puris Lintas has hired Helen Edwards, a board account director
at Butterfield Day Devito Hockney, to head its Peperami account.
26 Jul 1996
Scottish Courage launches a pounds 3 million campaign for Beck s Bier
next week that pokes fun at the creeping bureaucracy of the European
Community.
26 Jul 1996
| by MARGARET HOOD
Grahame Andrew talks to Margaret Hood about his computer graphics vision
26 Jul 1996
Felicitations. Alastair Campbell de CTC, une Soho media monitoring
company, a gagne le champagne, mais tout le monde etait tres clever at
guessing les Frenchmen dans our competition last week. Les vrais answers
sont:
25 Jul 1996
| by SHARON MARSHALL
Holsten Pils is to undergo a radical pounds 14.5m relaunch in an
acknowledgement that alcopops and ice beers have proved a more serious
threat than expected.
25 Jul 1996
| by SHARON MARSHALL
Cott Europe s first venture into branded drinks, the alcopop Barker s
Liquid Gold, has been delisted by Safeway.