School Reports 2011: CHI & Partners
05 Sep 2011 | by Staff
A strong all-round performance helped CHI & Partners enjoy an impressive 2010, in which it topped the new-business league table and improved its creative output.
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Bombay Sapphire launches online film contest
03 May 2013 | by Ian Darby
Bombay Sapphire has launched its second Imagination film competition by signing the actor Adrien Brody as a judge for the contest.
Kronenbourg defends premium position with autumn ad drive
20 Jul 2010 | by Joe Thomas
Kronenbourg 1664 is readying a multimillion-pound marketing assault to assert its premium positioning in the UK.
Maynards introduces Maynard the Moose
16 Jul 2010 | by Mark Banham
Maynards, most famous for wine gums, is set to to launch a £2m ad campaign tomorrow (17 July) across TV, outdoor, digital and PR to introduce Maynard the Moose.
What Next in Digital?
28 Jun 2010 | by Suzanne Bidlake
What do experts from 11 companies think will be the next big thing(s) in digital? Read and listen to what they have to say in essays and short films (via the links below) and see what happened when we brought them all together for a roundtable lunch debate. Videos produced by Sarah Johnson
Not rules, but tools
25 Jun 2010 | by Annette King and Emma de la Fosse, OgilvyOne London
Imagine how powerful the reams of data that digital marketing generates could be if made available to all in one location. If only such a place existed
Start small, aim big
25 Jun 2010 | by Adam Graham and Zaid Al-Zaidy, Saint@RKCR/Y&R
You don't need megabucks to succeed, you just have to be clear about what you want people to do and make sure the conditions are right
Digital's future is in the past
25 Jun 2010 | by Richard Baker, Howard Scott and Mark Johnson, Sequence
Remind yourself of your brand fundamentals before getting swept along by the social media tide
Unleash the power of production
25 Jun 2010 | by Ivan Skoric, TSL Digital
Ideas can't be rushed through in digital, but with a little thought, idea and brand integrity can be maintained
What Next in Digital: Data is digital way forward
25 Jun 2010 | by Suzanne Bidlake, associate editor (reports)
Digital is loudly and proudly declaring its data credentials, and aiming for respectability in the next evolution in online.
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