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Sage by Heston Blumenthal hires MBA

23 May 2013 | by Ian Darby

Sage by Heston Blumenthal, a new range of appliances from the celebrity chef, has appointed MBA to handle its UK advertising account.

Diageo launches Cîroc vodka pitch

23 May 2013 | by Jeremy Lee

Diageo is looking to expand its roster with a search for an advertising agency to handle its vodka brand Cîroc.

The agency that became a film studio

23 May 2013

Gravity Road fed on the imagination of ordinary consumers in its campaign for Bombay Sapphire, Mark Boyd explains.

Dr Pepper "Josh Button" by Deutsch LA

22 May 2013

Dr Pepper is releasing a TV spot in the US. The ad is a humorous take on the brand's "one of a kind" campaign but, instead of featuring someone with a talent, the protagonist, Josh, is just really good-looking. The spot was created by Deutsch LA. It was written by Chris DiNinno and Ryan Lehr , art...

Oreo "made in Sheffield" by DraftFCB

21 May 2013

The Mondelez-owned biscuit brand Oreo has released a print ad to celebrate opening its Sheffield factory the company s first in the UK. DraftFCB created the ad, which references the city s football teams Sheffield Wednesday and Sheffield United. The work was written by Dan Shone and art directed...

Moonpig.com "Beer Fest Bundle" by Wordley Production Partners

21 May 2013

Moonpig.com has released a TV campaign to promote its Father s Day range of products. The ads paint dads as movie action heroes striding through an aircraft hanger when a suspended crate crashes open to reveal Moonpig products. The ad was created by Angy Williams and directed by Mark Wordley through...

Heinz brings back invisible bottle of tomato ketchup

20 May 2013 | by Priyanka Mehra Dayal

Heinz is to bring back the invisible bottle of tomato ketchup in a new ad campaign using the catch phrase 'It has to be Heinz," following the brand being featured in 'Mad Men' on Sky Atlantic.

Carlsberg "where's the party?" by North Kingdom

15 May 2013

Carlsberg has teamed up with DJ Axwell one third of the Swedish House Mafia group to launch a global digital campaign by North Kingdom . The four-month campaign begins with the launch of Axwell s latest track, supported by an online video where users follow the story of a man on a journey to...

Marks & Spencer "make today delicious" by Rainey Kelly Campbell Roalfe/Y&R

14 May 2013

Marks Spencer has launched a brand campaign for M S Food that spans TV, online and print. It was created by Rainey Kelly Campbell Roalfe/Y R. One of the TV ads shows a couple having a picnic under an upturned boat in order to escape the miserable British weather. A voiceover by the actress Anna Friel...

5 Gum "taste intense" by Billington Cartmell

14 May 2013

The Wrigley-owned 5 Gum has relaunched in the UK with an integrated campaign. The work, which was created by Billington Cartmell, spans outdoor, print and digital formats, as well as graffiti sites and in-store activity. The campaign invites people to try 5 Gum s core flavours watermelon and spearmint...

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