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Corona Calendar gives 365 reasons to 'Let the World Wait'

30 May 2013

Corona has reinvented the humble calendar with a novel take comprised of 365 coasters, each featuring its own unique graphic design celebrating some of the world's lesser-known holidays.

Dodd's Gin design brings in founder's engineering heritage

26 Apr 2013 | by Matthew Chapman

Trigonometry, geometry and engineering diagrams are the pillars of the design for Dodd's Gin as whisky experts London Distillery Company move into gin.

Why the cold war over 'copycat' branding may be set to heat up

10 Apr 2013 | by Matthew Chapman

The balance of power could be about to swing in "copycat" packaging disputes after years of brand owners being the whipping boys, writes Matthew Chapman.

Diet Coke celebrates its 30th anniversary

16 Jan 2013 | by John Reynolds

Diet Coke celebrates its 30th anniversary in the UK and Europe this year and is to put the occasion at the heart of its marketing, in order to engage with its core female target audience in the aftermath of the Olympic Games.

P&G scoops Brand of the Year award

29 Nov 2012 | by Noelle McElhatton

Procter & Gamble has won The Marketing Society's 2012 Brand of the Year award, given in association with Marketing and sponsored by international design agency Tag.

Jamie Oliver launches exclusive food range for Boots

22 Oct 2012 | by Matthew Chapman

Alliance Boots has partnered Jamie Oliver to launch a "deli-inspired" lunchtime range of food called Jamie Does Lunch.

Past celebrity stars of Morrisons ads

16 Mar 2011 | by Ed Owen

Marketing has revealed that cricketer 'Freddie' Flintoff will be the first celebrity face to front an ad for Morrisons in almost two years, with a new campaign set to launch in the late Spring.

Revolution publishes vodka calendar to showcase online shop

19 Nov 2010 | by Loulla-Mae Eleftheriou-Smith

Revolution vodka bars is launching a charity calendar to boost publicity for its new online shop.

The best brands of 2010: choose your winner

21 Oct 2010 | by Staff

As expected, The Marketing Society Brand of the Year 2010 award in association with Marketing and ITV is being hotly contested. The marked achievements of those brands in the running are outlined below.

Drinkaware launches next phase of campaign

02 Sep 2010 | by Gemma Charles

Drinkaware, the alcohol awareness charity, has unveiled the second part of its five-year £100m campaign aimed at persuading young people to drink responsibly.

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