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Müller Dairy's recently relaunched Amore yoghurts will sponsor Channel 4's new documentary series 'First Dates'.
The coffee brand Carte Noire is launching a TV ad to promote Instinct, its wholebean instant product. The ad was created by BETC and depicts an apocalyptic sporting showdown between the worlds of fire and ice, alluding to coffee's roasting process. The ad was written by David Soussan, art directed...
Jeremy Lee scoffs at H agen-Dazs latest effort: "What a laughably terrible effort, timed beautifully for Cannes week to show the very worst in global advertising. It s not the translation that s the problem it s the fact that it s a stinker of an idea in the first place."
In the latest Doritos TV ad, its mariachi band play a cover of I Love Rock N Roll by Joan Jett and the Blackhearts. The spot was created by Abbott Mead Vickers BBDO. It was written by Thiago de Moraes and Prabs Wignarajah, and art directed by Mark Fairbanks and Jez Tribe. The ad was directed...
Southern Comfort has released the second ad in its "whatever s comfortable" campaign. The TV spot was created by Wieden Kennedy New York and shows a macho figure getting his hair shampooed in a salon. The spot was launched on TV in the US this month and will hit UK screens in July. The campaign also...
Total Greek Yoghurt has released a TV ad positioning itself as the "real deal" among Greek yoghurts. Abbott Mead Vickers BBDO created the work, which shows a boy in what appears to be 20s Greece freeing a cow in order to later rescue it and be rewarded with yoghurt. At the end, the boy s mother takes...
The soft-drinks brand Tango has returned to TV advertising after a five-year hiatus with the "argh!" campaign. Three 30-second ads aim to introduce a new generation of consumers to the Britvic-owned brand and highlight Tango s intensity by showing those drinking it turning into raging hulks. The spots...
Peroni Nastro Azzurro has released a cinema ad that takes inspiration from the past as the beer brand celebrates its 50th year. The 60-second spot was created by The Bank and will run in UK cinemas throughout 2013 and 2014. It features scenes from the 30s and 60s, highlighting important moments in Italy...
Yo! Sushi is injecting its latest work with a heavy dose of Japanese-style kookiness and high-speed, frenetic electronica in an ad aimed at encouraging consumers to "Taste the Future" and try its Yo! Burger.
Strongbow is to build on its "Earn it" campaign through a sponsorship deal with the UK arm of the self-styled "toughest event on the planet", Tough Mudder.
