McDonald's '1955' by DDB Oslo
27 Apr 2011
McDonald’s is introducing a new 1955 burger Nordic region in Europe, named for the year its first restaurant opened in Des Plaines, with three documentary style commercials from DDB Oslo.
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Burger King has appointed former McDonald's marketer Jo Blundell as its new marketing director, replacing Sarah Power.
McDonald’s is introducing a new 1955 burger Nordic region in Europe, named for the year its first restaurant opened in Des Plaines, with three documentary style commercials from DDB Oslo.
Worldwide Partner's Dubai outfit Focusadvertising has picked-up the below-the-line accounts for both Domino's Pizza and Wendy's for the Middle East of North Africa.
After splitting with its global agency Crispin Porter & Bogusky last month, Burger King has signaled its intentions to roll-out its advertising on a regional basis by calling a separate pitch for its £12m ad business in the UK and Ireland.
BBH has created a new TV campaign for KFC, which carries the new brand strapline 'so good'.
Wimpy, the burger chain, is overhauling its menu and axing many traditional dishes in an effort to boost sales.
Jennelle Tilling, vice-president of marketing, UK and Ireland at KFC, believes the brand has a place at the table. Interview by John Reynolds.