Sky marketer scoops top prize at Brand Event Awards
02 Dec 2011 | by Staff
BSkyB's Nicola Casperson was named Marketer of the Year at the inaugural Brand Event Awards this week, which took place at the Swan in Shakespeare's Underglobe.
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Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
Although the economy has continued to provide a headache for marketers, some TV advertising managed to achieve cut-through with the beleaguered British public, writes Gail Kemp.
McDonald's 'festive menu 2011' by Leo Burnett
29 Nov 2011
McDonald's is launching a new campaign to promote its festive menu. Created by Leo Burnett, the ad shows people dressed as Santa Claus cycling around on their festively decorated bikes, eventually ending up at a McDonald's restaurant.
McDonald's opts for a pedal-powered festive push
29 Nov 2011 | by Sara Kimberley
McDonald's is unleashing a horde of Santas on bicycles in a Christmas TV ad promoting its new festive menu.
Hardee's 'say cheese' by David & Goliath
04 Nov 2011
David & Goliath has launched a US spot for Hardee's cheddar biscuit.
Tyrrells' Oliver Rudgard has a few things in common with the posh Hereford brand
03 Nov 2011 | by John Reynolds
Oliver Rudgard, marketing director of Tyrrells, is relishing making the most of the brand's irreverent nature.
My YouTube ad of the week: David Prideaux, Publicis Chemistry
19 Oct 2011
David Prideaux reviews Chipotle
Goodfella's 'the scoop' by Mother
17 Oct 2011
Goodfella's is highlighting the authentic Italian values that go into the making of its pizzas in a new ad from Mother.
McDonald's 'he's happy' by Leo Burnett
17 Oct 2011
McDonald's has launched a campaign celebrating the role its products play in the everyday lives of British people.
McDonald's 'all-in-one Breakfast Wrap' by Leo Burnett
12 Oct 2011
McDonald's has launched a campaign by Leo Burnett to promote its latest breakfast offering, the all-in-one Breakfast Wrap.
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