Poster ads from the past five decades are up for entry into a prestigious new Outdoor Hall of Fame, which is compiled by Campaign and the Outdoor Media Centre.
24 Feb 2011
| by Staff
Calvin Klein is pushing its unisex fragrance CK one in a big digital campaign combining a smartphone app, social media, a website, hidden video footage and the chance for members of the public to feature in the campaign.
Bodyform, the feminine hygiene brand, is launching an integrated marketing campaign to search for a new voice to bring back its iconic 'Whoah Bodyform' song.
22 Feb 2011
| by Ed Owen
Liverpool Football Club fans will soon be able to buy the latest kit through what is believed to be the first mobile store for a football club.
The country may be in the middle of an austerity drive, but consumers are still willing to treat themselves, writes Nicola Clark.
21 Feb 2011
| by Nina Rosandic
This year's London Fashion Week is once again attracting the attention and marketing spend of leading brands eager to cash in on one of the highest profile fashion events of the year.
21 Feb 2011
Pretty Polly, the tights manufacturer, has launched a campaign created by BMB, to find 'Pretty Polly's Legs of 2011'.
Suzuki, the motor brand, has signed a two-year sponsorship deal with the fashion and beauty event Clothes Show Live, to become its official Automotive Partner.
17 Feb 2011
| by Matt Williams
Westfield, the UK shopping-centre owner, is looking for an agency to handle its customer relationship marketing business.
17 Feb 2011
Wieden+Kennedy New York has launched the third spot in its "dominate another day" campaign for Jordan.