Cheryl Cole launches debut shoe collection
07 Dec 2011 | by Nicola Clark
Cheryl Cole has unveiled her first foray into fashion designing with the launch of a shoe collection for accessories website Stylistpick.com.
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Wonderbra takes the plunge with bungee jump stunt
07 Dec 2011 | by Loulla-Mae Eleftheriou-Smith
Wonderbra is supporting the launch of its Ultimate Plunge Bra with a live bungee jump in front of London's Battersea Power Station and online activity featuring brand ambassador, 'The Only Way is Essex' star, Lydia Bright.
Harvey Nichols 'walk of shame' by DDB UK
06 Dec 2011
The retailer Harvey Nichols has launched a tongue-in-cheek "walk of shame" film as part of its Christmas campaign.
Appointment to view: Cartier collaborates with musicians for short film trilogy
06 Dec 2011 | by Georgina Brazier and Sarah Johnson
Cartier has released the first short film in a trilogy produced in collaboration with musicians and directors. We take a look at how the film was put together with creative agency The Hours and French band Air.
Government targets beauty brands with body-confidence pledge
06 Dec 2011 | by Gemma Charles
The government is drawing up a voluntary pledge in partnership with fashion, beauty and media brands to tackle the issue of body confidence, primarily among girls and women.
Is there a silver lining for brands in the fallout from the euro crisis?
06 Dec 2011 | by Noelle McElhatton
If your portfolio of brands is exposed to the volatility of the so-called 'basket-case' economies of Europe, you are probably drawing up contingency plans, preparing for the worst.
Sky marketer scoops top prize at Brand Event Awards
02 Dec 2011 | by Staff
BSkyB's Nicola Casperson was named Marketer of the Year at the inaugural Brand Event Awards this week, which took place at the Swan in Shakespeare's Underglobe.
Maxus picks up online media account for Bench clothing
01 Dec 2011 | by Mark Banham
Manchester streetwear clothing company Bench has appointed Maxus to its online media account.
Sector Insight: Sports clothing and footwear
01 Dec 2011 | by Jane Bainbridge
The proliferation of discount retailers, both on the high street and online, has helped this sector hold up well during the downturn.
Longchamp promotes latest collection with online drama
30 Nov 2011 | by Loulla-Mae Eleftheriou-Smith
Longchamp Paris, the luxury bag brand, has today (30 November) launched an online drama set at a fictional fashion magazine to advertise its latest ready-to wear-collection.
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