Kellogg's ties with jeans website for slimming campaign
24 Dec 2008 | by Ed Kemp
LONDON - Kellogg's has agreed a partnership with online denim retailer ilovejeans.com to launch the Slimmer Jeans Challenge.
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Sweaty Betty awards affiliate marketing account to LinkShare
29 Dec 2008 | by Fiona Ramsay
LONDON - Sports clothing retailer Sweaty Betty has appointed LinkShare to promote web offers and drive online traffic with a new affiliate marketing programme.
Peter Jones of Dragons' Den to launch sock range
17 Dec 2008 | by Joe Thomas
LONDON - Dragons' Den entrepreneur Peter Jones, known for his garish hosiery, is planning to debut his own sock brand in the new year.
MandMdirect.com appoints Sansom as marketing director
12 Dec 2008 | by Jacquie Bowser
LONDON - MandMdirect.com, the discount online fashion, sports and outdoor apparel retailer, has appointed former Otto Group business development director Neil Sansom as marketing director.
Fashion website promotes young designers with crowd-funding scheme
08 Dec 2008 | by Jennifer Whitehead
LONDON - Upcoming fashion designers are being given the opportunity to sell their clothes to a wider audience through a new website called Catwalk Genius.
Primark attacked over 7p wages
05 Dec 2008 | by Nikki Sandison
LONDON - War on Want, the charity that fights global poverty, is staging a protest against Primark today over research that shows its Bangladeshi workers are paid as little as 7p an hour for up to 80 hours a week.
The Week: Advertising News - Flintoff is new face of Puma
05 Dec 2008
The sportswear brand Puma has signed a four-year deal with the England cricketer Andrew Flintoff.
French footballer Franck Ribery stars with Pink Panther in Nike viral
03 Dec 2008 | by Joe Thomas
LONDON - Nike has launched a new viral campaign which teams up with the Pink Panther and French football star Franck Ribery.
BR Video: Ugg Covent Garden launch proves a hit
28 Nov 2008 | by Nikki Sandison and Jacquie Bowser
LONDON - Ugg Australia opened its first West End flagship store in Covent Garden to a queue of eager shoppers and Brand Republic was there to capture the action -- watch the video now.
The Week: 180 enlists football stars for new Adidas virals
28 Nov 2008
180 has launched a series of new virals for Adidas featuring top footballers including Michael Ballack, Steven Gerrard and Arjen Robben.
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