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LONDON - Ben Sherman is making its first move into e-commerce by launching its first online store, which is set to go live February 12.
LONDON - Fashion retailers Gap and H&M are each planning to introduce new store brands in the UK in a competition to win share in the premium market that will begin on Regent Street.
Seven radical questions marketers marketers should be asking about the fundamentals of their business.
LONDON - Uefa, European football's governing body, has appointed direct marketing and retail agency The Marketing Store as its preferred merchandise supplier for the 2008 European Football Championship.
LONDON - Tesco is to become the first supermarket to assign a carbon label to its products in an attempt to attract more environmentally conscious consumers.
LONDON - DNA has been appointed by Samsonite Corporation as its global agency of record for digital marketing, after a four-way competitive pitch.
LONDON - Benetton is increasing its focus on its menswear offer with the development of a branded store that sells only men's clothes.
LONDON - Ann Summers has developed a new home-party format aimed at women who have recently become single.
LONDON - Tesco is to become the first supermarket to make its entire clothing range available online.
Burberry has put its Royal Warrant in danger. Will it care? Melanie Godsell examines whether the crest sill has kudos.
