01 Dec 2004
| by Staff,
LONDON - US workwear brand Carhartt has appointed Fitch:London, part of the WPP Group, to extend the brand into Europe and design a series of new retail outlets in the UK, Germany and the Netherlands.
01 Dec 2004
| by Staff,
LONDON - FrostFrench, the London fashion brand set up by actress Sadie Frost and designer Jemima French, has hired branding agency Williams Murray Hamm to review its packaging and brand identity.
01 Dec 2004
FrostFrench, the London fashion brand set up by actress Sadie Frost and designer Jemima French, has hired branding agency Williams Murray Hamm to review its packaging and brand identity.
01 Dec 2004
| by Emily Rogers
Urban clothing brand Carhartt is to reposition its label as workwear, bringing its image in Europe in line with the US, where the company was founded.
01 Dec 2004
Alessi, the Italian design company, is to launch a watch devised by designer Ron Arad, called Look No Hands. The face was inspired by a vinyl record, and features small windows that reveal the hours and minutes.
01 Dec 2004
| by Rachel Barnes
Littlewoods is relaunching its menswear collection as part of a strategy to target over-40s.
01 Dec 2004
TK Maxx is to be the exclusive T-shirt retailer of Comic Relief's 2005 Red Nose Day, supported by a host of celebrities.
01 Dec 2004
PriceLess Shoes, the footwear retailer, plans to double its 165-store chain in the next two years.
01 Dec 2004
| by Peter Crush
Rowing legend Sir Steve Redgrave is doing more than just lending his name to this clothing range.
30 Nov 2004
| by Staff,
LONDON - Adidas is increasing its commitment to advertiser-funded programming with a branded series on MTV starring footballers Jermain Defoe, Ashley Cole, Carlton Cole and David Bentley.