29 Mar 2001
Playtex, owner of the Wonderbra brand, has promoted UK marketing
director Nick Houghton to managing director. Houghton is being replaced
by marketing manager Stephen Holbrook.
Houghton takes the position vacated by John Dixey, who has become
managing director for northern Europe....
29 Mar 2001
| by HARRIET MARSH
Discount fashion retailer New Look operates in a fiercely
competitive market. Its primary target - fashion-conscious teenagers and
20-somethings - have a growing choice, both on the high street and
out-of-town.
The news that it has appointed HHCL chiefly, too much high
summer light...
29 Mar 2001
Marks & Spencer is to launch a major restructuring effort that will include a review of its marketing strategy.
28 Mar 2001
Former Lowe Lintas & Partners executive Peter Hempel has been appointed by Gap, the US’s largest retailer, as head of marketing for its Gap brand.
23 Mar 2001
| by JENNY WATTS
Kickers, the footwear and clothing label owned by the Pentland
Group, is putting its UK creative account out to pitch and is talking to
a number of undisclosed agencies about the task.
The pitch is being overseen by the marketing director for Kickers,
Willie Irvine. He said: 'We're still...
23 Mar 2001
New Look has handed HHCL & Partners its advertising account after a
three-way pitch. It will now seek a media agency and design agency
following the recommendations of HHCL. A budget has yet to be set -
Marketing.
23 Mar 2001
| by DOMINIC MILLS
It was Euripides who said: 'Those whom the Gods wish to destroy
they first make mad.' I hesitate to call Trevor Beattie and the fcuk
crew mad, but people who call a press conference (right in the middle of
foot and mouth/the Selby crash/the Mandelson affair) to denounce the
BACC for 'banning'...
22 Mar 2001
TK Maxx, the US discount branded clothing store, has recruited
ex-C&A marketer Rolf Stammeijer as head of marketing and European
development.
Stammeijer replaces Deborah Dolce, who moved to a buying role within TK
Maxx at the end of last year.
He leaves C&A after spending 26 years...
22 Mar 2001
Agnes Jumah, Marketing communications manager, Alban Group
Nike Shox: 16 years in the making, at a time when companies talk of
reducing time-to-market to three months. Nike has taken trainer design
and development into the realms of NASA technology, but does it
work?
Since year dot...
16 Mar 2001
Theo Fennell, the upmarket jeweller, has picked G3, the luxury
brand specialist, to handle its pounds 500,000 account. The appointment,
made without a formal pitch, is the prelude to a new campaign which will
break in upmarket women's magazines in July.