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Nautica hires UK marketer to lead Europe relaunch

Nautica, the US casualwear brand, has appointed its first head of European marketing as the company seeks to relaunch its brand in Europe next year.

NEW MEDIA: Briefs

Jungle.com, the internet retailer, has reported sales of more than pounds 2m since its launch in August this year. The site, which sells computer equipment, software, music and videos has 100,000-plus registered members and says about 36,000 people have now bought goods on the site. The web address...

Low prices at centre of WCRS debut work for clothing retailer

WCRS has produced its first TV branding campaign for Debenhams since it picked up the pounds 6 million account last year.

Leagas Delaney set to kick off US drive for Harrods website

Harrods is taking its merchandise to American consumers with the launch of harrods.com, which will be backed by a dollars 3 million TV and print campaign devised by Leagas Delaney London.

Dressmart gives UK launch task to M&C Saatchi and Walker

Dressmart, the online clothing store offering designer brands to cash-rich but time-poor men, has chosen M&C Saatchi and its Walker Media associate to spearhead its launch into the UK.

Optimedia secures Nautica menswear pan-European task

The US menswear brand, Nautica, has appointed Optimedia to handle its pan-European media account and is talking to agencies about a creative brief as it prepares to roll out into Europe.

Bra scientist returns in Pretty Polly hosiery ad

Long-legged girls bouncing on spacehoppers are the stars of Pretty Polly s latest hosiery ad by TBWA GGT Simons Palmer.

Matalan sounds out agencies for TV campaign

Value clothing group Matalan is in talks with leading London ad agencies about a TV campaign to increase awareness of its brand. The group plans to become the UK s second-biggest clothing retailer, behind Marks & Spencer.

Jack Daniels extends brand with fashion range for men

UDV-owned spirits brand Jack Daniels is to extend its brand into clothing with the launch of a men s fashion range next year.

Lands’ End site lets pairs shop online

Lands End, the US direct-sell clothing retailer, is to launch its first e-commerce site in the UK next week. The site will feature special software which allows pairs of consumers to shop together online, regardless of their location.

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