SUPPLEMENT: DESIGN AWARDS 96; Marketing Discipline awards: Best use of design for direct marketing sponsored by FFWD Precision Marketing
31 Oct 1996
Click to remove filters
Burton Menswear breaks a pounds 1.5m press and poster campaign through Mellors Reay this Friday. Shot by David Bailey, the ads aim to get people to re-evaluate their view of Burton. The four executions strive to appeal to blokes by depicting scenes that every man can relate to. The campaign lasts...
The cheat ad for Guess jeans emerged victorious at the inaugural British Television Advertising Craft Awards, picking up the top accolade for best crafted commercial, plus arrows for direction (Andy Morahan) and editing (John Smith).
Cult clothing firm Diesel s latest cinema ads have been banned over fears they would be seen as mocking the Christian faith.
Brian Duffy has been responsible for thrusting, boosting and squeezing some of the most intimate parts of the female anatomy into the world of advertising.
Levi-Strauss is to supplement its above-the-line advertising efforts with an innovative scheme to finance a series of short films for cinema release.
Wrangler has dropped the incumbent, TBWA, and Lowe Howard-Spink, from its advertising review. The group is now understood to have put creative work from GGT, Duckworth Finn Grubb Waters and Abbott Mead Vickers BBDO into research. A decision is expected in two weeks
TBWA has unveiled its first work for Pretty Polly tights - a 64-sheet poster campaign in which each billboard has been turned on its end to accommodate a 35-foot-high pair of legs.