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LETTERS: BALD MEN IN ADS; Baldies just don’t look tasty enough

Julian Picksey needs something explaining to him. It won t take long.

LETTERS: WONDERBRA; Beattie sends out wrong Christmas message with ad

I write in response to your recent article on the 3-D Wonderbra ad (Campaign, 1 December).

PRIVATE VIEW

They say it s a decade, but I reckon it s more like ten years since ol John Hegarty first sat down and made the first Levi s commercial with his bare hands. Legend has it that in those days, Big John would take a mess o film and a big old hunk o vinyl and start a whittlin and a whettlin , a mouldin...

THIS WEEK: Clothes top list of kids’ wishes

Clothes are top of the Christmas wish list for children, beating toys, computers and bikes hands down.

OPINION: PICK OF THE WEEK

Belinda Archer chooses Mustoe Merriman Herring Levy s new Christmas campaign for Shellys shoes: These posters are totally delightful and done in the best festive spirit. Mustoe Merriman apparently got the striking idea from local school children. The kids got so involved they even helped make the fluffy...

PRIVATE VIEW

I wrote this column in my sleep last night. The only problem was, when I woke up all set to transcribe it, I realised that none of the ads was on the reel Campaign had sent round - I d just dreamt them up. There was one featuring Morecambe and Wise in bed together for Dentyne mouthwash (I don t know...

ADVERTISING: BRIEFS

Wonderbra finds shelter

MARKETING MIX: COMMENT; Why the fashion darlings deserve a dressing down

One of my Sydney colleagues was swooped by a maggie last month, pecked in the eye and nearly lost his sight. It seems the indigenous magpie violently attacks anyone who approaches the nest at mating time.

MARKETING MIX: LETTER OF THE WEEK * Sponsored by TEAM; The uplifting aspect of a ‘fidget’

From Laura Cannon, marketing director, Gossard, Leighton Buzzard

MARKETING MIX: LETTERS; PR boosts sales of Wonderbras

From Robert Phillips and Jackie Cooper, founding partners Jackie Cooper PR, London W1

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