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British computer science graduate Jenny Griffiths is aiming to transform how we shop for clothes online.
Big-spending brands in the FMCG and retail sectors have significantly boosted mobile adspend as they move to reach the growing number of consumers using mobile devices to interact online, according to an IAB survey.
Topshop is live streaming the catwalk shows it is putting on as part of London Fashion Week to its "fully transactional" iPhone app.
French Connection, the high street fashion brand, has launched it first transactional iPhone App, as part of its wider multi-platform digital strategy.
Agent Provocateur has launched its debut iPhone app, created by digital agency Grape, which invites consumers to assist alluring models to remove clothing to reveal the brand's sexy lingerie.
Almost 20% of UK consumers will use mobile handsets to make purchases over the Christmas period, research suggests, with retailers becoming increasingly mobile-ready.
H&M has launched its first iPhone app today, which gives users to access news and information about the brand, as well as exclusive promotional deals.
What do experts from 11 companies think will be the next big thing(s) in digital? Read and listen to what they have to say in essays and short films (via the links below) and see what happened when we brought them all together for a roundtable lunch debate. Videos produced by Sarah Johnson
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