20 May 2013
Foot Locker has launched a spot featuring an installation that lets people mix music with their feet. The ad, which was was created by Abbott Mead Vickers BBDO, shows Foot Locker employees, or "Stripers", using the "sneaker mixing deck" in one of the company's stores. Marshmallow Laser Feast created...
18 Apr 2013
Littlewoods is releasing its first above-the-line spring/summer campaign since 2009 to coincide with the launch of Myleene Klass debut swimwear collection. An interactive TV spot by St Luke s shows Klass emerging from the sea before turning her friends swimsuits into beachwear. During the Shazam-enabled...
15 Apr 2013
The Australian underwear brand Bonds is promoting its launch in the UK with a campaign that pays homage to Wonderbra s famous "hello boys" poster. TBWA\London created the work, which revisits the agency s 1994 Wonderbra campaign featuring the model Eva Herzigov . The Bonds execution shows the Australian...
21 Mar 2013
Marks Spencer is launching its first seasonal outdoor brand campaign for three years. The ads, created by Rainey Kelly Campbell Roalfe/Y R, feature images shot by the fashion photographer Andreas Sj din and aim to demonstrate the "craftsmanship and innovation" of the retailer s products. The six executions,...
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18 Oct 2012
| by Jeremy Lee
Gap, the high-street clothing retailer, has approached agencies about its international advertising and media accounts.
AllSaints, the fashion label, has appointed Beattie McGuinness Bungay to handle its £2 million advertising account and BMB Media, the agency's media division, to its media business, without a pitch.
30 Aug 2012
| by Anne Cassidy
Jack Wills, the clothing brand, is on the hunt for an advertising agency as it moves to ramp up its marketing efforts.
Louis Vuitton, the fashion house, is reviewing its global advertising arrangements.
16 Feb 2012
| by Anne Cassidy
C&A, the international clothes retailer, is looking for an agency to handle a global advertising campaign to star Cindy Crawford.