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In-depth: last week's PR features and analysis

Our long reads this week included the FTSE 100 social media index, a reputation survey on the horsemeat scandal and an exclusive profile of Jeremy Beadles, corporate relations director at brewer Heineken.

Figleaves hires Talk PR for media and consumer drive

Online lingerie retailer Figleaves has brought in Talk PR to help grow the brand's media and consumer presence.

Sailing and equestrian brand Musto brings in Frank PR

Outdoor performance brand Musto has appointed Frank PR as its brand ambassadors prepare for the London 2012 Olympics.

Hush Puppies appoints Coffin on Cake PR to launch men's footwear range

Hush Puppies has appointed Coffin on Cake PR to handle a comms campaign for the launch of a collection of men's footwear designed by a 'collaborative partner'.

Nike under fire again over latest Rooney foot injury

LONDON - Nike has been forced to defend itself against accusations that its Total 90 Laser boots were to blame for Wayne Rooney's latest foot injury, which could sideline the England and Manchester United striker for up to three months.


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