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Watch the latest must-see viral videos from Sony PlayStation, Louis Vuitton and Old Spice

24 May 2013 | by Sam Howroyd

The latest viral video hits from Sony PlayStation, Louis Vuitton and Old Spice.

Creative business rankings

23 May 2013

24 May 2013: Changes in the middle of the table as Bartle Bogle Hegarty, WCRS, The Corner, McCann and Isobel all pick up an account each.

Luta drafts in Diffusion for global sportswear launch

22 May 2013 | by John Owens

Luta, the Brazilian sportswear brand that gives half its profits to charity, has drafted in Diffusion as it takes to the global stage.

Nike campaign asks fans to put country before football club

20 May 2013 | by John Reynolds

Nike is to weigh into football's club-versus-country debate with a new social media campaign called "Country First Club Second", to coincide with the unveiling of the new Nike-supplied England team shirts.

Has Abercrombie & Fitch's CEO really made a 'Big, Fat, marketing mistake'?

20 May 2013 | by Nicola Carter

Abercrombie & Fitch's CEO, Mike Jeffries, is currently under fire about his comments on excluding people who don't fit with the brand.

Foot Locker "sneaker mix" by Abbott Mead Vickers BBDO

20 May 2013

Foot Locker has launched a spot featuring an installation that lets people mix music with their feet. The ad, which was was created by Abbott Mead Vickers BBDO, shows Foot Locker employees, or "Stripers", using the "sneaker mixing deck" in one of the company's stores. Marshmallow Laser Feast created...

Barbour hires Paul Wilkinson to lead global marketing

20 May 2013 | by Alex Brownsell

Fashion brand Barbour has strengthened its senior team with the appointment of Paul Wilkinson as head of marketing.

H&M leads top ten most-shared Beckham ads on the social web

20 May 2013 | by Ben Hall

Viral videos and TV ads for H&M are the most-shared ads starring David Beckham, who last week announced his retirement from professional football and played his last game on Saturday for Paris St Germain.

Tesco's debut London catwalk attracts celebrity audience

17 May 2013 | by Rachel Barnes

Tesco is hoping to put F&F on the radar of the fashion pack following its debut catwalk show at London Fashion Week venue Somerset House last night.

Marketing Leader of the Year: The candidates - Justin Cooke

17 May 2013

Justin Cooke, CMO, Topshop talks to Elen Lewis, editor of The Marketing Society about not wasting a second and doing what others are afraid to do.

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