Edelman has poached The Red Consultancy's Paul Gittins to head its healthcare team.
24 Apr 2013
| by Chris Arnold, founder of Creative Orchestra
With Unilever reporting its second Sustainable Living Plan this week, Chris Arnold (below), founder of Creative Orchestra and author of 'Ethical Marketing & The New Consumer' examines what progress the FMCG giant is making with its CSR work.
Zeno Group has expanded its UK-based senior team with the hire of Rachel Vrettos to lead its healthcare division.
Mundipharma International, the European pharma firm specialising in pain, oncology and asthma treatments, has appointed Portland Health as its retained comms agency.
Elizabeth Fagan, marketing director of Boots UK, will explore some of the challenges and opportunities facing today's marketers during the opening keynote address at this year's Media360 conference in June.
Omega Pharma has moved its entire portfolio into the new healthcare practice at GolinHarris, following the agency's acquisition of Virgo Healthcare last year.
Vitabiotics, the multivitamin brand, is to launch its first TV ad campaign this evening, after signing a £2m 12-month partnership with Channel 5.
GlaxoSmithKline (GSK) has handed a six-figure brief to give its flu remedies 'personality' to Unity, PRWeek understands.
Boots UK is launching an advertiser-funded radio show on network Real Radio and national station Smooth Radio.
Nike caused a stir this week with an ad campaign featuring its newly signed brand ambassador Rory Mcllroy sparring with Ryder Cup rival Tiger Woods.