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Campaign Hall of Fame: A (very) brief history of advertising - Is Levi’s better than Tango, Hamlet funnier that Heineken? Stefano Hatfield outlines the aesthetic and social considerations that informed what made it into advertising’s Hall

Every year, Capital Radio s Hall of Fame starts well enough. Sure, there s the inevitable puzzling as to why Bowie and the Beatles should be quite so low down, just who does vote for ELO and whatever happened to Minnie Ripperton? But the real screaming at the radio begins with the top 20.

CK puts pounds 6m into colour cosmetics

Calvin Klein Cosmetics, the Unilever-owned fragrance arm of Calvin Klein, is to launch a colour cosmetics range in March, backed by an estimated dollars 10m (pounds 6.2m) global promotional spend.

NEWS BRIEFS

Initiative Media has bagged the centralised media planning and buying account for the National Magazine Company (Media Business, 22 November). Initiative saw off competition from Mediapolis and Universal McCann to take the estimated pounds 4 million task, which had previously been handled by several...

ANALYSIS: SALE OF THE WEEK

Harassed Christmas shoppers rushing off trains across the UK to join the high street throng will have seen these - Calvin Klein Fragrances branded Christmas trees. What better way to bring festive cheer and flog your goods at the same time?

MEDIA ANALYSIS: BRAND SPEND ANALYSIS - Eco-friendly Yves Rocher understands the beauty of the press and direct mail

Since the Yves Rocher Corporation founded the first botanical garden and laboratory in France in 1958, the company has positioned its brand as one that is ecologically friendly. Of course, this now fits snugly with the trend for ethically sound products.

Government backs the ASA’s cosmetic surgery ads ruling

The Government has rejected MPs demands for a new law to curb ads for cosmetic surgery despite growing concern that the public is being misled.

Griffin Bacal lands pounds 4 million creative task for Lava soaps

Griffin Bacal has picked up the advertising task for Lava, the 120-year-old soap brand from the lubricants manufacturer, WD-40 Company.

FCA! asks public to test their breath in Wisdom office stunt

FCA! is playing on Christmas party-goers insecurities about bad breath in an innovative campaign for Wisdom Toothbrushes.

PRIVATE VIEW

When the Americans started going into space, they realised their astronauts needed a way of recording data while inside the space capsule.

Boots plans e-business health and beauty site

Boots is set to launch a major online initiative in the next two weeks, with a health and beauty site offering information and transactions.

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