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Vizeum lands consolidated £23m BMW media account

BMW has appointed Vizeum to its consolidated £23 million media planning and buying account.

Gucci car to target 'show off' girls

Fiat is to begin selling its high-profile Gucci-customised car from dealerships in the UK, and believes it could be the summer rage with "show off" girls.

Kia 'joyride II' by David & Goliath

Kia has launched "joyride II", the sequel to its 2010 Super Bowl spot "joyride dream."

Greenpeace attacks VW with spoof 'Darth Vader' ad

Greenpeace is launching a campaign against Volkswagen's environmental record with a spoof of the car brand's award-winning 'Darth Vader' ad, featuring a VW-branded Death Star.

Lewis Hamilton and Jenson Button star in Vodafone shoot

Vodafone has turned to its McLaren Mercedes F1 drivers Lewis Hamilton and Jenson Button to star in its latest promotional film for its VIP service.

VW 'drive until' by Red Urban Canada

Volkswagen has launched a new television campaign in Canada.

Vauxhall turns competition winner's design into billboard

Vauxhall, the GM-owned car brand, has commissioned a live graffiti poster designed by the winner of a Facebook competition, as part of its "street style" campaign for the new Corsa.

Aviva sells RAC for £1bn to US private equity firm

Aviva has agreed to sell motor breakdown business RAC for £1bn to US private equity firm Carlyle Group, as part of its strategy to focus on its insurance and savings business.

Trading places: this week's people moves

Grey London rejigs its management, Tim Lindsay joins D&AD and Skype unceremoniously axes a swathe of management including its top marketer, in BR's round-up of this week's people moves in advertising, marketing and media.

Chevrolet turns to crowd-sourcing for 2012 Super Bowl

Chevrolet will air crowd-sourced ads during next year's Super Bowl as part of an increased push into the medium.

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