BMW prepares global campaign for high-end 6 Series Gran Coupé
15 Dec 2011 | by Alex Brownsell
BMW is preparing a marketing push behind its 6 Series Gran Coupé, with the brand looking to push the premium qualities of the model.
Search results
Search filters:
By Date
-
2011
By Channel
-
Marketing
By Industry Sector
-
Autos
Click 
to remove filters
Add Search Filters:
By Date
By Publication
- brandrepublic.com (17)
- campaignlive.co.uk (23)
- marketingmagazine.co.uk (117)
- mediaweek.co.uk (4)
By News Type
By Discipline
- Advertising (15)
- Branding (11)
- CSR (1)
- Experiential marketing (4)
- Field Marketing (1)
- More...
- Green Marketing (1)
- Integrated Marketing (2)
- Marketing Services (7)
- Market Research (3)
- Sales Promotion (4)
- Sponsorship (17)
- Sustainability (1)
- Telemarketing (1)
- Less...
The Annual 2011: Top 10 radio ads
20 Dec 2011 | by Staff
Finance, food and even the FT feature in this year's best radio ads list.
Stelios in car share venture
12 Dec 2011 | by John Reynolds
EasyJet founder Sir Stelios Haji-Ioannou has teamed up with Lastminute.com founder Brent Hoberman to launch a new car-sharing initiative, which he hopes will tap into consumers' environmental concerns and belt-tightening outlook during the current economic climate.
Ford extends Champions League sponsorship
08 Dec 2011 | by John Reynolds
Ford has extended its 20-year sponsorship of the UEFA Champions League by a further three years, and will mark next year's final in Munich by launching 'Champions' special-value models.
AMV BBDO puts Mercedes on the map in chilling tale
08 Dec 2011 | by Paul Knott and Tim Vance
The agency's latest campaign can perhaps best be described as Street View on acid. Paul Knott and Tim Vance explain the thinking behind it.
Is there a silver lining for brands in the fallout from the euro crisis?
06 Dec 2011 | by Noelle McElhatton
If your portfolio of brands is exposed to the volatility of the so-called 'basket-case' economies of Europe, you are probably drawing up contingency plans, preparing for the worst.
Chinese automotive brand Geely unveils UK launch plans
05 Dec 2011 | by Alex Brownsell
Chinese car firm Geely Automobile has announced plans to roll out in the UK next year, with its first vehicles going on sale in January 2013.
Sky marketer scoops top prize at Brand Event Awards
02 Dec 2011 | by Staff
BSkyB's Nicola Casperson was named Marketer of the Year at the inaugural Brand Event Awards this week, which took place at the Swan in Shakespeare's Underglobe.
Sales agencies stake a claim to digital prize
02 Dec 2011 | by David Benady
Sales promotions agencies are evolving beyond on-pack activity as they push their credentials for online work.
Pitch update
01 Dec 2011
Agencies are being whisked off to Miami and Dubai this week for the Carnival Cruises and Etihad Airways pitches.
Additional Information
Latest jobs Jobs web feed
-
Online PR Manager- Exciting Online Content Marketing Co- up to £45,000
Cedar Scott
Up to £45,000 per annum, Central London -
In-House Retail Brand - Internal Communication Manager
6 Degrees Talent Ltd
c£55k, Milton Keynes -
Property PR & marketing Account Manager
Halogen
£32,500 - £37,500, Central London -
Senior Account Director - Consumer Health
PR Futures
£55-£65k+package + bonus, London -
Director of Media Relations
British Bankers' Association
Competitive Salary + benefits, City of London
Most read
- NHS leaders and chief executives encouraged to communicate online
- Google 'on front foot' with Eric Schmidt column on tax issue
- In-house and agency heads review unpaid intern policies following campaign
- Virgin Galactic in talks with PR agencies to promote spaceflights
- Lord Chadlington: trading still tough in UK and Europe
- Rhino Rugby hires Mercieca ahead of Lions tour
