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Chrysler re-launches with £10m Super Bowl campaign

03 Feb 2012 | by Alex Brownsell

Car brand Chrysler is kicking off a £10m campaign to re-launch the brand in the UK, starting with a TV ad breaking during this weekend's Super Bowl.

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

02 Feb 2012 | by Staff

TBG Digital, AKQA and Adam & Eve lead nominations for this year's Revolution Awards 2012, set to take place in April.

Think BR: CRM and a sledgehammered Lamborghini

01 Jun 2011 | by David Rolfe

For luxury brands, getting the basics right is the bare minimum, writes David Rolfe, client services director, Snowball.

TMW delivers Nissan after-care CRM drive

14 Apr 2011 | by Ed Owen

TMW has launched a CRM drive for Nissan,'You + Nissan Care', across direct mail and email to highlight after-sales care.

Agencies line up for Maserati CRM business

02 Sep 2010 | by Sara Kimberley

Maserati is looking for an agency to handle its customer relationship marketing account.

PROMOTIONAL FEATURE: How mail bounced back to reach brand new heights

12 Jul 2010 | by Graham Cooper

While consumers are increasingly turned off by unsolicited email messages, direct mail is still getting results - for offline and online brands, writes OnePost's Graham Cooper

What Next in Digital?

28 Jun 2010 | by Suzanne Bidlake

What do experts from 11 companies think will be the next big thing(s) in digital? Read and listen to what they have to say in essays and short films (via the links below) and see what happened when we brought them all together for a roundtable lunch debate. Videos produced by Sarah Johnson

The Social Experience Economy

25 Jun 2010 | by Matt Dyke and Kevin Sutherland, AnalogFolk

Social technologies will give brands unprecedented access to groups of connected web users

End of 'digital' road

25 Jun 2010 | by Martin Bailie, glue Isobar

Talk about 'digital' and channel-based silos should be things of the past. Organisations need to be structured around what's real, not what's easy

A newly converged world

25 Jun 2010 | by Damian Ferrar and Katie Streten, Imagination

There are growing opportunities to link physical interactive experiences with mobile networks

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