28 Nov 2011
To support the launch of the 2012 Honda Civic, Wieden & Kennedy London has created a new HTML5 game.
What do experts from 11 companies think will be the next big thing(s) in digital?
Read and listen to what they have to say in essays and short films (via the links below) and see what happened when we brought them all together for a roundtable lunch debate.
Videos produced by Sarah Johnson
LONDON - The impending launch of a Dove-branded internet TV channel in the UK indicates that advertisers are seizing the opportunities presented by the growth in digital media, which has significantly lowered the cost of media access for brands.
LONDON - Honda will this week launch a branded internet TV channel featuring a mix of films, video clips and ads aimed at car enthusiasts.
LONDON - Mercedes-Benz is rolling out a digital campaign for its C-Class range based on an interactive TV ad format.
08 Aug 2007
| by Alex Donohue
LONDON - Chrysler Group's Jeep brand has teamed up with outdoor activities retailer Snow+Rock to launch an interactive TV campaign.
13 Mar 2007
| by Gareth Jones
LONDON - Sky is leading the charge in offering TV opportunities more relevant and convenient for viewers
01 Mar 2007
| by Joanne Payne
LONDON - Shell has launched an environmentally conscious global marketing campaign featuring a series of long-format dramatised films showing how the company contributes to a responsible energy future.