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Outdoor advertising revenues were up slightly by 0.1% year on year in the first quarter of 2013, despite tough comparatives to the pre-London 2012 Olympics activity, thanks to digital revenues.
Big-spending brands in the FMCG and retail sectors have significantly boosted mobile adspend as they move to reach the growing number of consumers using mobile devices to interact online, according to an IAB survey.
Grey London rejigs its management, Tim Lindsay joins D&AD and Skype unceremoniously axes a swathe of management including its top marketer, in BR's round-up of this week's people moves in advertising, marketing and media.
Online has once again proved itself to be a resilient and increasingly attractive medium for UK advertisers, with double-digit growth in spend propelled by display in 2010.
What do experts from 11 companies think will be the next big thing(s) in digital? Read and listen to what they have to say in essays and short films (via the links below) and see what happened when we brought them all together for a roundtable lunch debate. Videos produced by Sarah Johnson
Social technologies will give brands unprecedented access to groups of connected web users
Talk about 'digital' and channel-based silos should be things of the past. Organisations need to be structured around what's real, not what's easy
Clients need agencies that can see the broadest answers to problems
Potentially, it's good to be 'lighting many small fires' but at the same time, a brand can benefit from being properly defined by a single big idea
The lines between 'old' and new media are about to become blurred, with TV primed to sit at the heart of our digital future
