JCDecaux launches M-Vision sites in shopping centres
28 Nov 2012 | by Nick Batten
JCDecaux is launching a network of large-format, full-motion digital screens it has dubbed 'M-Vision', in shopping centres nationwide.
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Yorkshire Tea named as the 'official brew' of England cricket team
04 Feb 2013 | by Gemma Charles
Yorkshire Tea has signed a three-year sponsorship deal with the England and Wales Cricket Board (ECB).
Huawei calls for 'test pilots' in 4G campaign
15 Nov 2012 | by Maisie McCabe
Huawei, the Chinese telecoms giant, is launching a marketing campaign with the tagline 'Test Pilots Wanted' in a bid to highlight the speed of its 4G mobile products.
Signature Outdoor gets CityVision network underway
02 Oct 2012 | by Nick Batten
Signature Outdoor, the Birmingham-based outdoor media owner, has launched the first site in its planned CityVision network of digital screens in the city.
Omega Pharma readies £3m diet aid marketing push
13 Sep 2012 | by Nick Batten
Omega Pharma UK, the global over-the-counter healthcare company, is expanding its range with the launch of a diet pill backed by a £3m marketing campaign.
KLM in £1m Pack & Go tactical marketing drive
31 Aug 2012 | by Loulla-Mae Eleftheriou-Smith
Air France-KLM is launching a £1m tactical marketing campaign on Monday (3 September) for its KLM Royal Dutch airline, to boost long-haul business and leisure bookings from the UK.
Heineken to use fans photos for Olympic activity
05 Jul 2012 | by Maisie McCabe
Heineken is to activate its sponsorship of the London 2012 Olympic and Paralympic Games through an online hub with fan-generated content.
My Media Week: Louise Gaynor
27 Jun 2012 | by Mike Fletcher
This week, Target Media chief operating officer Louise Gaynor gets the lowdown from the E3 gaming show, breaks her non-drinking vow when she bumps into Nigel Almond, and is taught about out-of-home by Posterscope.
CBS Outdoor UK moves into digital roadside with M4 site
26 Jun 2012 | by Nick Batten
CBS Outdoor UK has launched its first digital roadside site in the form of Site 76, a new digital billboard situated on the M4.
Ocean Outdoor bulks up Manchester presence
22 Jun 2012 | by Nick Batten
Ocean Outdoor has created four large-format digital and banner sites in Manchester city centre as part of its top-10 UK cities growth plan.
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