Sellotape launches Christmas campaign
15 Dec 2009 | by Amy Golding
LONDON - Henkel is investing £1.2m in a national ad campaign for its Sellotape brand.
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PHD lands Unilever's $450 million media business in China
17 Dec 2009 | by Ian Darby
BEIJING - Omnicom Media Group has won the first battle in the global Unilever media planning and buying review as its media agency PHD has landed Unilever's estimated $450 million media account in China.
Procter & Gamble buys Ambi Pur from Sara Lee
11 Dec 2009 | by Staff
CINCINNATI - Procter & Gamble has agreed to buy global air-care brand Ambi Pur for $470m from Sara Lee Corporation.
CBS cancels last Procter & Gamble soap opera
09 Dec 2009 | by Jacquie Bowser
NEW YORK - CBS has cancelled the last daytime soap opera owned by Procter & Gamble, 54-year-old TV show 'As the World Turns'.
Mark Ritson explains why retailers' own-label sales have hit a plateau, but will continue to grow through new channels
01 Dec 2009 | by Mark Ritson
LONDON - Despite the tightening of purse strings during the recession, private labels in the UK have experienced a slowdown in growth. That is not to say, however, their journey has come to an end.
Go-Cat 'bobo' by DDB London
27 Nov 2009
Bobo, a free running cat is the star of a new campaign promoting the nutritional benefits of GO-CAT, created by DDB London.
Reckitt Benckiser consolidates £800m media account
24 Nov 2009 | by Staff
LONDON - Packaged goods giant Reckitt Benckiser has named two lead global media agencies to concentrate media buying relationships for its 17 Powerbrands.
Affiliate Window launches Mummy Blogger Awards
13 Nov 2009 | by James Quilter
LONDON - Affiliate marketing network Affiliate WIndow has signed up retailers including Marks & Spencer and John Lewis to back its new initiative 'The Mummy Blogger Awards'.
Argos set for merry Christmas
11 Nov 2009 | by Staff
First major retailer to launch Christmas campaign enjoys an increase in its overall index rating
Radox to add hand-gel line
11 Nov 2009 | by Staff
LONDON - Bath brand Radox is to launch an antibacterial hand-gel range, prompted by recent health scares.
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